Our strategic workshops are twofold:


  • A seminar for an in-depth comprehension of prevailing rules
    in each market with regards to:
    - Demand
    - Competition
    - Distribution channels
    - Promotion
    - Nature of the services to be offered to the customers
  • A custom strategic analysis: Strengths - Weaknesses - Opportunities - Threats


Cross-cultural context:


  • Strategic analysis
  • Optimising distribution network (agents or distributors)
  • Customer acquisition and negotiation techniques
  • Recruiting, motivating and establishing your sales force’s loyalty
  • Corporate law, tax and employment law
  • Strategic alliances and company acquisition